A local search strategy is extremely important. Instead of targeting a global audience, it's about reaching people who live in a specific area near your business.We decided to create a comprehensive local SEO checklist with the goal of helping you rank higher in local search and on Google Maps so you can get more online visibility, organic traffic, leads and sales.But before we introduce you to the checklist, we will first answer two important questions: what is local SEO
and why is it important.What is Local SEO?Local SEO is a term for strategies used by businesses to improve their online visibility in order to reach a C级执行名单 location-specific audience. The main difference between local SEO and “regular” SEO is basically how you target customers.For example, business owners who have brick and mortar stores or offer local services like plumbing use the internet to promote their brands and reach their local target audience.And since customers in all types of industries are looking for the best products and services near them, they want local answers fast.
This is why and when you want your local business listing to appear on the first page of Google.Why is local SEO important?How Can You Improve Your Local SEO Infographic by Score Local SEO is important because a third of all searches mention specific locations and 97% of people learn about local businesses online more than anywhere else.In fact, 70% of mobile searchers call a business directly from search results, and 28% of local business searches end up turning into a sale.